Monday, July 23, 2012


Recently we had the privilege to work on a major campaign for one of the nations largest tire and automotive retail companies which owns over eight nation chain brands all around the USA.

We were hired to bring a more real "Americana" ( not staged ) look and feel to their Brands.  

This was a major project with 10 crew members, months of planning and location scouting.

We often collaborated with hair and make-up stylist, food stylist, etc on projects but in today's ever changing advertising market place we are now collaborating with an even broader group of talent.  

Today, we are collaborating with film companies, production companies, producers, and other photographers.  Yes, I said it, other photographers!  No one photographer can be all things to all clients.  

We wanted to provide our client with the best possible outcome so on this project we collaborated with our friend James Meierotto to bring the right look and feel for this project.  In our opinion it was a win-win for everyone involved.  The client agreed and was thrilled with the results.  We are alway's thrilled to collaborate on projects to provide our clients with the results they need.

This was a fast paced project with lots of people and equipment.  We were shooting with 3 cameras on this project.

The first shot of any project always take a little time to make sure everyone is on the same page.

You don't always see hair and make-up being done in a tire and automotive store!

A little shade anyone?

Photo's are look'n good!

Part of the process was to make sure everything we shot was authentic and all the equipment we operated was being used correctly. 

Brian Mangan, our production coordinator did an awesome job mapping out the shoot schedule!!!!

Chris, one of our photo assistants down loading some images on the fly.


A little make-up anyone?

So glad we were near a tire store!!!!

Caught ya!  (:-)

Retro Red

Doing some quick editing as we go.
Thanks to everyone on this project for a great shoot!

Here are a couple of the final shots.

Monday, July 9, 2012

Sometimes the business of Advertising can be so ironic

We have been shooting on a number of large high profile clients lately.  All top secret advertising! (:-)

Recently we worked on a project for ( ............... ).  It was one of the smoothest shoots we have worked on in some time.  We had a Great client, Awesome crew, and Fantastic agency.  Everything was Awesome.

On the ( ................ ) project we had 2 sets to make to project run more efficient.

I can show you one of our awesome lunches.

Oh, and I can show you some of the tools we used too.

This is where the product was!

Sometimes you can to have a little fun and still respect the clients wishes.

Hope you enjoy the post. (:-)

Photos by Intern Arne Wilkin